Northwest Grooming Show information coming soon!
*Last years info below

Thursday Programs

Brusher Bather Certificate Program

Teri DiMarino

Your ability to do your job, and do it right, separates you from being "just a bather" to a position that contributes to the finished product in the salon. Teri believes that a good bath, brush and dry is 50% of a great groom. The bathing room is where most stylists started. Before future groomers begin to think of clipping coat, they must first know what to expect from the hair, and how to treat it to obtain desired results. Surprisingly, many great B/Bs remain in the bathing room, preferring the security of knowing there will always be a need for their expert services. Bathers-in-training, "groomer wannabes", seasoned groomer techs and salon owners will benefit from this day-long program with tips on equipment and products to make the job easier. From getting the dog ready for the tub, to finding the right shampoo through proper bathing and blow-drying techniques, Teri will cover the B/B fundamentals. Safety issues and handling will be stressed.

Tools of the Trade and How to Use Them

From brushes and nail clippers, muzzles to grooming loops, Teri covers equipment basics, highlighting correct uses, in an effort to make the work easier and more comfortable for pet and bather. "These techniques and tools will make the finished groom a true work of art," says Teri. Anals and ears will be also discussed.

Dematting… It’s Not What It Used To Be

Everyone has a technique for dematting a neglected pet. For some, it’s a shave-down and then entering the pelt in a Mat Contest. For others, it’s a time-consuming, hair-splitting experience, destined to take its toll on the pet, the B/B or both. Teri examines the most common and effective products, tools and techniques for the demat dilemma without getting all tangled up.

What’s In Those Bubbles??? Shampoos, Conditioners & Spray

Tocopherol, Ergocalciferol, Sodium Chloride. Teri takes a "groomers-eye" view of the stuff we use every day in language we can understand. Shampoos, sprays and conditioners are our most expendable items but what do we really know to select the right product for our situation? (Those scary words are techno-speak for vitamin E, vitamin D and simple table salt, often found in many grooming products.)

Getting the Most Out of Your Bathing and Drying Time

Bathing and drying are the most underestimated aspects of our jobs. Techniques can make or break a groom. The ability to properly apply products, thoroughly clean and then dry the pet will have a direct influence on the finish. You will hear about time-saving equipment and techniques.

This program is six hours long and is included in the Do-It-All admission or can be purchased separately. See Schedule and Registration for starting times and fees. Program includes Trade show on Friday, Saturday and Sunday.

Paving The Way To Success: A Guide To Business And Individual Changes

Joey Villani

Joey Villani has been referred to as the “Dogfather” because of his decades of experience in the grooming industry. Joey knows what it takes to be a successful groomer and business owner. In this brand new, four hour program Joey will share his knowledge and expertise, and answer your questions to help you maximize the success of your salon.

Hour 1) The Things That MUST Be Done

Sometimes all we know is grooming, but as we move further into our careers, we find out sometimes that's just not enough. Joey will show you what it takes to make a perfect operation. Learn the art of advertising without breaking your budget, asking and knowing all the right questions when dealing with customers, commanding the perfect staff, how to have the safest salon, the art of keeping your clients, and pricing your work.

Hour 2) The Mind Is Where All Success Is Built

After doing numerous seminars all over the world, it was made perfectly clear that most problems start with the person - employers and employees both. If you are feeling you are not all you want to be, then this is the seminar for you. This seminar will guide you through some of the toughest moments in life. See how these proven methods can change your thinking and make you the best at all you do.

Hour 3) Where's the money?

It sometimes seems the more pets we groom the less we seem to make. In most cases it's not the amount of pets but how we manage our funds and the set-up of the salon. Have you ever put together a business plan or know how much your space is costing you? In this segment we will cover these questions and more money bleeding topics.

Hour 4) Ask the Dogfather

Not sure, confused, or just want to make sure? We want to help and answer whatever is on your mind. If you’re thinking it, so is someone else. Ask Joey any question or questions about running a successful operation. This is a great way to network with other groomers in the room, recognizing helpful hints or problems in common.

Barkleigh Pet Professional First Aid/CPR Certification

Jill Pipino

As a pet care professional, you want to be equipped with the skills to handle medical emergencies that arise while a pet is in your care. Whether a pet becomes ill, injured, or needs help in a disaster, this course will teach you how to respond.

In this four-hour interactive course you will learn emergency care, how to stock a first aid kit, perform CPR, respond to breathing and heart emergencies (including choking), and disaster procedures, with some of these exercises being demonstrated on a demo dog. This unique course is customized for groomers and you will learn how to respond to emergencies specific to your industry. Upon completion of this course, you will receive a frameable certificate stating that you are certified in dog and cat First Aid & CPR.

The Grooming Tutor: An Afternoon With Michell Evans

Michell Evans

Make more money doing less dogs. Set yourself apart from your competition. Michell Evans, The Grooming Tutor, can teach you to effectively implement 5 grooming and styling techniques that will allow you to accomplish these goals. You will learn how to style dogs rather than simply shave them, giving you an edge over your competition. Hand-stripping and carding, hand-fluffing and de-matting, and, corrective grooming with snap-on combs can create a stylish groom with a minimal amount of coat. You will also learn tips on how to charge for, as well as how to speak with your clients and encourage them to want these extra services.

Thursday Evening

Groomer Safety Certification

Linda Easton

In this two-hour course you will learn about Salon Safety, Health and Sanitation. Important tips to keep pets and groomers happy, healthy and safe in the grooming process will also be shared. Let your clients know your salon is a safe place to bring their pets. This class presents safety guidelines endorsed by the PPGSA (Professional Pet Groomers and Stylists Association). Attendees will receive an attendance voucher for their continuing education.

Poodle Pet Trims For The Everyday Groomer

Cat Opson

Cat will be demonstrating easy Poodle pet trims that can be accomplished in your shop every day. For those clients that want their Poodle to be representative of the breed, she will show how to achieve a low maintenance breed trim. Then for the clients that don't want their Poodle to look like a Poodle, the cute and always popular teddy bear trim will be shown live. Cat will accomplish each trim using snap on combs and reserve scissoring for finishing touches and working on heads. You won’t want to miss this seminar learning from one of the most well-known groomers in the industry.

Mobile: The Good, Bad, & The Ugly

Brett Wilson

Mobile is all the rage these days. What better way to groom less and make more? However, mobile comes with its challenges and obstacles. Let’s discuss the pros and cons of mobile and how it relates to 1) Routing 2) Maintenance 3) What to Charge 4) Adding Additional Units 5) REBOOKING! Whether you have a mobile currently or are looking to begin mobile, this class is for you. Learn some tricks and tips to more effectively operate your mobile business and enjoy the luxury of a mobile schedule.